June 14, 2018

The 90s called and they want their spreadsheets back

The 90s called and they want their spreadsheets back

Are you really data driven if you aren’t harnessing business intelligence?

Can we ask you a question? How do you currently make decisions about your organization’s activities like events, promotion, outreach and so on? It’s a combination of reporting and gut feelings, right? Is that really the best way to monitor the health of your organization and plan for growth? According to a Gartner study, poor data causes businesses to lose, on average, $9.7 million annually!

Now you’re thinking, sure, we want to be making the best decisions and utilize BI but it’s too expensive! We’re not some big company with a huge budget. We’re an association, with a limited budget. Plus, even if we could afford it, we don’t have a data architect on staff to interpret it.

We heard you loud and clear. And that’s why we developed Insights, our BI solution, specifically with membership based organizations in mind. With Insights you get 4 dashboards and 6 KPIs right out of the box, ready to go. No customization necessary. And the dashboards are easy to interpret.

Oh and you can schedule these dashboards to auto email to others within your organization, so everyone is looking at the most accurate data. Say sayonara to different people looking at different data sets and outdated information. That’s so 2008.

With Insights BI from MemberSuite you can:

  • Import historical data and pre-populate into dashboards
  • Set goals and course correct to stay on track
  • Clone and modify out of the box dashboards
  • Easily interpret the data. No need for a data scientist
  • Set up recurring dashboards and send them to others in your organization

With reporting, you only get what you know to look for. With business intelligence, you can spot trends and set goals to meet objectives. While reporting answers what happened, business intelligence explains why it happened and how you can course correct. Still not sure how business intelligence can help your organization? Here are some ways:

  • Understand how and why members participate in certain ways
  • Anticipate churn, determine what percentage of members are satisfied or at risk
  • Pinpoint an optimal event location, who’s likely to attend, and maximize attendance with appropriate registration fees
  • Get visibility into donor management including likely donors and amounts

Does this sound too good to be true? We promise, it’s not. And the cherry on top is that we’ll give you 6 months of Insights on us. So what are you waiting for? Request a demo of Insights now.

Check out these other resources on Business Intelligence:

Reporting vs. BI

11 Ways Business Intelligence Can Help Your Organization

Business Intelligence and Your Association (e-book download)