Case Studies

Lessons Learned from PCA

Lessons Learned from PCA

“We have to keep adapting and trying new things, and now we have technology that can shift with us. MemberSuite is very malleable… it opens up revenue-building possibilities for the future.”

- Greg Vickers, Retail Membership Director

Thanks to MemberSuite’s configurability, the Premium Cigar Association launched a new revenue-generating program during the pandemic. Their new e-store allows associate members (exhibitors) to sell exclusive member-only products and helps PCA generate royalty revenue and goodwill.