Conferences and events are the centerpiece of many associations’ annual activities and a highlight for their members. Live events build brand recognition and trust, encouraging members to connect with your brand and your mission. Members seek out conferences to make face-to-face connections with the association and each other. And with the right speakers, events establish an association as a thought leader.
In this white paper, we will go over ten strategic ways to increase event revenue and manage their implementation with event management software.