March 24, 2015

Let Your Data Do the Talking - Using Your AMS to Gain Insight Into Your Association

Let Your Data Do the Talking - Using Your AMS to Gain Insight Into Your Association

A heavy, decision-making weight falls on the shoulders of an association’s executive director.

Your board is looking to you to lead your association in the right direction, onto the path of success. No pressure, right? Success can be achieved in many ways, but you’re expected to get there with more limitations - like a tight budget or a small staff size. These limitations are what make insight into your association so important. Accurate insight can help you make decisions that will not only impress your board, but will ultimately go towards the benefit of your members.

How are you getting insights now?

If your association is not leveraging modern association management software (AMS) technology to collect data about your members, you’re late in the game. You don’t have to rely on your intuition, an old crystal ball, or your farmer’s almanac to make decisions for your organization. There is an easier and more reliable method to gain insight into your association and the key is through technology - specifically your AMS tools.

In MemberSuite's new brief,Let Your Data Do the Talking - Using Your AMS to Gain Insight Into Your Association, we will discuss how data about your members can give you greater insight into your organization. We will review what types of data you should be collecting, how much of that data is necessary to get an accurate overview of your organization, and how to manage all of it. You will be able to make sound decisions based off of that data and will be able to more accurately measure your association’s success.

Click here to download Let Your Data Do the Talking to learn more about how data can help you to make more effective decisions for your association.

Kelli Eidson

Kelli Eidson is the Senior Marketing Manager at MemberSuite.

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