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How to Offer Your Association Members Holiday Specials

November 28, 2014 | By Lauren Patrick

Major retailers plan and prepare for the holiday season all year long. Your association’s marketing team has probably already planned to send a “season’s greetings” e-mail to your members, but what else do you have in store? The holiday season represents a major portion of total revenue for retailers, and the same could be true for your organization. Your team can also take advantage of the Black Friday and Cyber Monday fever by promoting discounts to your constituents. Here are a few ideas for your a... Read More

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